My name is Sigit Adinugroho. I am a design manager, father and a husband. Currently a Principal Product Designer at Tripadvisor, I manage and lead the Product Design team within the Global Markets organization, based in Singapore.

Portfolio & CV

The portfolio is currently available in PDF format. Please book my time to walk through any case study you're interested in. Please email me to ask for the latest CV.


UX Career Mentoring

I'd be happy to set up a 1:1 video call to help you jumpstart or supercharge your UX career. Read more here.

Design 1:1

Youtube channel sharing my opinions and perspectives about UX. Sometimes interviews.


Featured on Lovers Magazine

Global, September 2022

Interview with an online magazine about renowned designers and makers on their philosophy, habit, career history and work setup.

Speaker at Glints Experts Class

Singapore, May 2021

Presenting about jumpstarting career in UX.

Speaker at General Assembly Singapore

Singapore, March 2021

Presenting about UX career advice for General Assembly students in Singapore.

Speaker at UXDX Community Singapore

Singapore, January 2021

Presenting about cross-cultural UX with my colleague at Shopify, Christine Wang (China UX Research Lead).

Mentor at CuriousCore

Singapore, November 2020 - present

Adhoc mock interviews and portfolio review for designers in Singapore.

Mentor at Amazing Design People List

Singapore, June 2020 - present

A list created to help designers impacted by COVID-19 get jobs.

UX Speaker at Tech In Asia DevTalk 2016

Indonesia, 27 January 2016

Presented a case on how to integrate user experience research and design in lean & agile environment.

UX Speaker at Google HackFair

Indonesia, 5 December 2015

Presented a case of optimising user experience through practical ways in a small to medium-sized organisation.

UI/UX Mentor at Google Launchpad Week

Indonesia, 9-13 November 2015

A week-long learning opportunity for startups to help them improve in four areas: product strategy, UI/UX, technology and marketing.

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